Trifacta establishes new presence in Asia-Pacific to meet increased demand for cloud data engineering

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SINGAPORE & BENGALURU, India – (COMMERCIAL THREAD) – Trifacta, the Data Engineering Cloud company, today announced its continued expansion into Asia Pacific and Japan (APJ), with a new regional presence in Singapore and Bangalore. These new locations build on Trifacta’s expansion into APJ and will serve clients in these regions while adding top talent. APJ Trifacta’s presence is a cross-functional hub with team members focused on product management, engineering, business development, customer success and professional services.

APJ customer growth explodes as data industry grows 27.8% in region

“In 2020, the data and analytics (D&A) software market grew 13%, reaching US $ 99 billion, adding $ 11 billion to the overall software market,” according to Gartner® Research, Market Share: Data and Analytics Software, Worldwide, 2020. In emerging Asia / Pacific marketing, the total global data and analytics software revenue growth rate for 2020 reached 27.8%.[1]

As the demand for data engineering in the cloud grows, Trifacta answers the call for innovative solutions to quickly and accurately prepare, profile and pipeliner data. Since building a permanent presence in APJ, Trifacta has added top clients including SMBC, Commonwealth Bank of Australia, Stats NZ, Canopy and DataTribe, among others.

Dataprep by Trifacta, the company’s long-standing OEM partnership with Google Cloud, has proven to be popular in the region. One of his clients is My Muscle Chef, based in Australia, a meal delivery service focused on fresh, clean and convenient protein-rich meals.

“At My Muscle Chef, we wanted to streamline our transactional data as we grew. This meant improving profitability and eliminating waste. Google Cloud Dataprep by Trifacta was the right choice for us, ”said Ashleigh Gardiner, Data and Measurement Manager, My Muscle Chef. “Dataprep has accelerated the process of data management and pipeline creation with visual results and real-time profiling to help deliver better data and much faster analysis time while eliminating the need for a high level of coding skills. ”

Trifacta Adds New Leadership to Drive Expansion in Singapore and India

To foster continued expansion and support the influx of customers, Trifacta has appointed Quoc Tran as the company’s senior vice president for the APJ region. Tran brings more than two decades of experience in data and SaaS businesses, including leading the APJ expansion of Vontu, a leader in data loss prevention that Symantec later acquired. Tran has extensive knowledge of data management and data engineering, with over seven years leading Trifacta’s global sales engineering organization before becoming an executive. Tran holds a BS in Mechanical Engineering from the Massachusetts Institute of Technology.

Vice President of Engineering Dinesh Rathi heads India’s Trifacta office and will take the leadership role this year. He has 20 years of experience working with fast growing startups and product-based companies and has deep expertise in data platforms. Rathi brings his expertise in building and leading R&D organizations in India for data companies including Informatica and Qubole. Rathi holds a B. Tech in CSE from the Indian Institute of Technology, Delhi.

“Under the leadership of Quoc and Dinesh, Trifacta’s presence in APJ will enable more customers than ever to take their cloud data engineering initiatives to the next level,” said Adam Wilson, CEO of Trifacta. “I am incredibly impressed with the breadth of talent in the region and the entrepreneurial spirit of our Indian and APJ team. In a short space of time, this group significantly impacted the success of Trifacta. Continued investment in this region will be key to our continued innovation, and we are excited to recruit new team members across all departments and locations. ”

Adding key investments and partnerships fosters regional growth

As part of the expansion into APJ, Trifacta previously added investment aid from Telstra Ventures, NTT Docomo Ventures and Infosys.

“Telstra Ventures is delighted to invest in the growth of Trifacta in the Asia-Pacific region. To compete with today’s industry, companies must be able to make data-driven decisions and prepare, profile and pipeline data with precision and speed, ”said Gurpreet Ghuliani, Partner operating company, Telstra Ventures. “Trifacta is a clear leader in this cloud data engineering space, and we are excited to be a part of the crucial growth in this region and beyond. ”

“It is exciting to see Trifacta’s expansion in India and the launch of its R&D center in India, a sign of its already successful growth and leadership,” said Deepak Padaki, Executive Vice President – Strategy at Infosys , one of the first investors in Trifacta. “We leverage Trifacta’s differentiated data engineering solutions to help our global customers explore their data in an efficient and scalable way. ”

In addition, Trifacta has established partnerships with NEC and NRI, two main systems integrators in Japan. Trifacta has established distribution partnerships with Hankook Trifacta Pte. Ltd., Korea, and other key Google Cloud resellers in the region, such as Devoteam and Brillar.io.

APJ product enhancements and extended support options ensure global reach

To support the wider global adoption, Trifacta offers internationalization and localization with a product interface that can be translated into multiple languages ​​and support various currencies, date formats, etc. For example, Trifacta has created a localized Korean offering that is generally available with basic internationalization capabilities for other languages. Trifacta is planning additional locations with new extensions.

“The partnership to extend the reach of Trifacta’s Data Engineering Cloud aligns with our efforts to be the leading data management provider in Korea at Hankook Trifacta. The ability to offer advanced data management technologies and support specific to the Asia-Pacific region is a game-changer for our customers. The Korean-language interface allows more customers than ever to take advantage of Trifacta’s unique capabilities, ”said Young-min Kim, CEO of Hankook Trifacta.

Combined with Trifacta’s presence throughout Europe and North America, the company can now provide robust 24/7 and life-saving support to its more than 10,000 customers worldwide. This is critical as data engineering in the cloud explodes in growth and Trifacta continues to add large multinational companies doing extensive work in the region including IQVIA, Lilly, AON, and more.

Trifacta provides a smart, collaborative, self-service data engineering cloud platform to transform data, ensure quality, and automate data pipelines, enabling consumable data at any scale. To start a 30-day free trial, go to trifacta.com/startwrangling.

Trifacta recruits in Singapore, India and all geographies, teams, departments and levels. Visit trifacta.com/careers.

Additional supporting citations

“Dataprep by Trifacta is at the heart of our marketing analysis activity that we have developed on Google Cloud. The ease of use of the solution allows us to quickly build accurate dashboards that integrate data from various marketing platforms and internal data from our clients. Because we can integrate all the data into one table, we are able to create dashboards in a free platform, such as Google Data Studio. We can then present the data in a way that wouldn’t be possible if we just hooked up to APIs. said Nick Guebhard, founder of Data Tribe, a New Zealand-based marketing analytics company and Google Cloud Dataprep by Trifacta customer. “Dataprep by Trifacta automatically highlights any data inconsistencies or issues with our setup during the build process by showing the results of a sample data at every step of the flow. This allows us to quickly identify and correct the configuration.

“Trifacta automates and dramatically improves the integration of our customer data pipeline, allowing our business to grow at multiple levels,” said Amit Gupta, CTO, Canopy, a cloud fintech in Singapore.

[1] Gartner, “Market Share: Data and Analytics Software, Worldwide, 2020”, Alys Woodward, Eric Hunter, Sharat Menon, Kevin Quinn, Jim Hare, Alan Dayley, May 24, 2021. GARTNER is a registered trademark and service mark of Gartner , Inc. and / or its affiliates in the United States and around the world and is used here with permission

About Trifacta

The Trifacta Data Engineering Cloud draws on decades of innovative research in the fields of human-machine interaction, scalable data management and machine learning to make the process of preparing data and data products faster and more intuitive engineering. Around the world, tens of thousands of users at more than 10,000 businesses, including leading brands like Deutsche Boerse, Google, Kaiser Permanente, New York Life and PepsiCo, are unlocking the potential of their data with the platform market leader in data engineering from Trifacta. Learn more at trifacta.com.


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