Indigenous content creators are taking over TikTok to raise awareness of issues affecting their communities and culture. They share their own personal journeys with their indigenous identities and cultural history with the world. Designers like Juan Guerreo Maya showcase traditional and sacred clothing while accounts like Jacob Ponce educate followers on Indigenous diets. Read on to learn more about Indigenous culture through these 9 Indigenous content creators dominating TikTok for good reason. If you aren’t following them yet, you should.
Juan Guerreo Maya
Los Dos volcanoes!
Juan Guerreo Maya proudly represents the Mexican people through their social networks. He uses his voice to create videos depicting Indigenous peoples and culture, including one praising Indigenous beauty as a life lesson for his young daughter. His goal is to help others connect with their native roots and believes his ancestors look on him proudly.
Video: TikTok / @ desertndn
You may have seen Coyotl in Ralph Lauren’s recent holiday campaign, but he uses his own platform to raise awareness about Indigenous culture 24/7. Coyotl fights for indigenous and environmental rights, including an article he recently shared where he wrote: âWe must recognize and respect the people who have cared for this land (our mother) Recognition is a sign of respect in a society which continually loses its sense of balance.
Reply to @ kikix2004
Video: TikTok / @ kikix2004
Conejita Baby comes from a mixed background and is proud of both her roots. Her father is from Mexico (Aztec) and her mother is Puerto Rican. She recently posted a video talking about her legacy and her gratitude to her family who survived the indigenous genocide.
Video: TikTok / @ miahuatl
Miahuatl is Tenochtitlan and her TikTok is full of videos on resources, spirituality, language, plants and nature, and animals. She is currently supporting a fundraiser by Semillas Collective in which clinics are being built in the autonomous indigenous community of Azqueltan to fight the COVID-19 pandemic.
Video: TikTok / @ luciaecheri
Lucy Gutierrez is an Indigenous healer and biochemical engineer who uses her platform to share Native, Mexican and PurÃ©pecha culture. She posts videos about foods her ancestors healed, recipes that offer huge health benefits, and Purepecha fashion guides.
Video: TikTok / @ pwnsay1111
Jacob Ponce discusses Indigenous diets. In a video, he does something using tlaxcalli (tortilla), etl (beans) and aguacatl (avocado) to show that we’ve been eating native foods for a long time.
Mexicans are the natives of this continent with the most native DNA but the least confidence to claim it! Claim Your Identityâð½ Mexicans are Native Americans. #Mexico #azteca #nahuatl #indigenous #nativetiktok #for you #native #treateddeguadelupehidalgo
Video: TikTok / @ kolotl_yaocihuatl
Kolotl Yaocihuatl reclaims the power and identity of indigenous peoples and heals and decolonizes through his art. She creates these beautiful looks with makeup and war paint. Kolotl says the art and creation of these looks is his medicine. She recently hosted a tutorial on Tlacuilo artistic makeup to celebrate indigeneity.
Video: TikTok / @ kuiahuitl
Quetzalitztli lives in the lands of Ohlane and is proud to follow in the footsteps of her ancestors. She uses her platform to heal, decolonize, end generational trauma and educate future generations. She has various videos that share the process of her healing journey and raise awareness of relevant issues, including the trafficking of indigenous women and the indigenous movement in the context of the climate crisis.